Apple, Music

Pete Townshend calls on ‘digital vampire’ Apple to do more to help musicians

The Who star Pete Townshend has called on Apple to do more to help musicians, describing the company as a ‘digital vampire’. Townshend called for Apple to employ A&R executives to spot and nurture new talent.

Townsend made the comments as he delivered the inaugural John Peel lecture at the 2011 Radio Festival in Salford. He praised iTunes as a ‘fantastic’ piece of software but warned that the online music environment risked leaving promising new musicians unable to break through.

The guitarist also criticised the culture of illegal downloading, noting that people should not feel that they have a right to take for free material that musicians have created. That, at least, is something that Apple’s iTunes service has been fighting hard to turn around.


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