There’s a bizarre and pretty brazen new Facebook scam going around, telling people that a young boy will die unless he receives 100 ‘shares’. Some versions of the same scam put the number needed at 10,000.
If you think about it, there’s no reason why sharing an image should have any impact on the child’s ability to receive medical care. The scam basically asks you to believe that someone is sat there saying “I’ll help him, but only if enough people on Facebook agree”.
There seems to be no particular trick involved in the scam, which purely aims to get as many ‘shares’ as possible. It’s not clear, then, why anyone would bother setting this up, other than as a way of trolling.